The NTEA pressroom management and staff are first class. To my sincere and deep regret, I didn’t make it to this year’s show but I am going to give you some show related information as well as share with you some of the new products that were introduced.
“The large number of attendees and new products at the show also reflect the resilience of our industry and the spirit of our members,” Carney continued. “Even in challenging economic times, business moves forward. The trucks and equipment exhibited at the Work Truck Show facilitate work across a wide range of industries, and it is most encouraging that more than 8,400 professionals came together to explore the latest developments from nearly 500 suppliers.”
Produced annually by the NTEA, the Work Truck Show is North America’s largest work truck event. Verified attendance at The Work Truck Show 2009 was 8,449. In comparison, attendance at The Work Truck Show 2008, which was held in Atlanta, GA, was approximately 7,200. The largest turnout for any NTEA event was just over 9,000 at The Work Truck Show 2007 in Indianapolis.
The educational conference is a key component of the event. It began with a full day of well-attended Special Sessions on Tuesday, March 3 (Show floor opened March 4). Texas billionaire and alternative energy crusader T. Boone Pickens kicked off the popular Special Session: “Green Truck Summit,” with a keynote address outlining his plan for breaking America’s dependence on foreign oil.
The Special Session “Upfitting Equipment on 2010 Emission-compliant Truck Chassis” gave attendees the unique opportunity to hear and ask questions of experts from six leading chassis manufacturers about their 2010 emission-compliant chassis.
Attendees were delighted by the “dirty” stories told by Mike Rowe, host of the Discovery Channel’s Dirty Jobs and Deadliest Catch, as he gave the keynote address at the President’s Breakfast and NTEA Annual Meeting on Thursday, March 5. Rowe also was applauded for his efforts to promote the value of a hard day’s work.
Other event highlights included:
- Debuts of more than 100 products, including new chassis and bodies from Dodge, Ford Commercial Truck, International Truck, Maintainer Corp. of Iowa, Nissan North America, North Coast Truck Body, The Reading Group, Smith Electric Vehicles and Supreme Corporation.
- The latest hybrid and alternative fuel technology from a number of manufacturers displayed in the Green Truck Pavilion.
- The opportunity to drive 16 hybrid and alternative fuel work trucks on city streets as part of the Green Truck Ride and Drive.
- More than 40 education and technical training sessions covering a wide range of industry topics, including updates from 12 of the world’s leading chassis manufacturers.
- A Business Forum on March 6 at which Stan Slap, president of international consulting company Slap, discussed “The Seven Deadly Sins of Strategic Implementation.”