The American Rental Association (ARA), for the second quarter in a row, is projecting larger increases in revenue almost across the board for the equipment and event rental industry than it did in the previous five-year forecast released in May.
The […]
Tag: American Rental Association
The American Rental Association unveils new brand identity
A new day, a new brand … Modern. Relatable. Collaborative.
For the first time in more than 40 years, The American Rental Association (ARA) proudly unveils a new brand identity to reflect the evolution of the equipment and event rental industry. […]
ARA Reports that the equipment rental industry poised for stronger growth
ARA five-year forecast calls for revenue to reach $59.4 billion in 2021
ARA now projects U.S. equipment rental revenue to reach $49.4 billion in 2017, up 4.5 percent over last year. The February forecast projected U.S. equipment rental revenue of $48.9 […]
ARA’s Equipment Rental Forecast Positive
The rental revenue forecast strengthens; Rental Penetration Index steady in 2016
The American Rental Association’s (ARA) five-year forecast for equipment rental industry revenues was released by the ARA in January 2017. The forecast shows a moderate strengthening compared to the November forecast. ARA now projects U.S. equipment rental revenue will reach […]